TOP5
TOP
5
The best in public interest and CSR communications globally
Curated by AdForum in association with ACT Responsible www.act-responsible.org
This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : Jun 9, 2022

1

Inspire Clean Energy - Defeat the Climate Change Beast

Defeat the climate change beast

TitleDefeat the Climate Change Beast
Agency
Campaign Power a Brighter World
Advertiser Inspire Clean Energy
Brand Inspire Clean Energy

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
Media Type Digital
Length
Client I....re C...n E...gy Subscribers Only
President & CEO B..d B....ey Subscribers Only
Senior Vice President Brand Marketing S....ne S....ur Subscribers Only
Director, Consumer Insights St.....ie F...er Subscribers Only
Graphic Design Manager C...y ..n Subscribers Only
Creative Agency M....ll Subscribers Only
Chief Creative Officer C...s S...a Subscribers Only
Executive Creative Director J..f Gi....te Subscribers Only
Creative Director M....ie Si....ch Subscribers Only
Creative Director P...o Sa......aga Subscribers Only
Senior Copywriter C....ty Lo....do Subscribers Only
Senior Designer ..m C...n Subscribers Only
Group Production Director C....sy R...am Subscribers Only
Senior Creative Producer G..g D....ta Subscribers Only
Managing Director S...e B...y Subscribers Only
Account Director H...en Z....rs Subscribers Only
Group Comms Strategy Director L...a B....hi Subscribers Only
Music P..l S....os .A M...c Co....y) Subscribers Only
Executive Producer / Sound Design S...t Br......ham Subscribers Only
Composer M...h D...s Subscribers Only
Production Company D...s C..e Subscribers Only
Director Q..n ..i Subscribers Only
ECD ..n C...rt Subscribers Only
Executive Producer B..d Ed.....in Subscribers Only
Head of Post Production & Operations T..a R..e St.....rg Subscribers Only
Assistant Producer L...en Z....ch Subscribers Only
Design Ch....ne .., Ch......her V..., E...a Ch....a, M..t C..., M...a L...s, Ni....ta S...r, P...o L....o, R...us L�......ååt, Z...n ..n Subscribers Only
Animation G....io G..., ..o .., M..t C..., P...o L....o, R...in Lou......es, Z...n ..n Subscribers Only
Sound Editing & Mix ..u ..o ..n ..o Subscribers Only
Voice Over - “Beast” K...e B...o Subscribers Only
Voice Over - “Power Forward” M...an Si....ir Subscribers Only
Business Affairs Ha.....rm Subscribers Only
Founder, CEO Mi....le Mc....ey Subscribers Only
Partner, Business Affairs Director Ch.....na R..t Subscribers Only
2

SINAIT - National Union of Labor Audits - The color of coal
Popcorn

Slave labour is part of the production chain in many industries and products that we consume daily

TitleThe color of coal
Agency
Campaign #NoForcedLabor
Advertiser SINAIT - National Union of Labor Audits
Brand SINAIT - National Union of Labor Audits

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
ProblemSubscribers Only
ResultSubscribers Only
Media Type Television
Length
MarketSubscribers Only
SoundtrackSubscribers Only
More InformationSubscribers Only
Creative Director ..o Sev......ker Subscribers Only
Copywriter ..o Sev......ker Subscribers Only
Head of Art D...el .e J...s Subscribers Only
Video Production Company Cr....ra E....dio Subscribers Only
Audio Production ..p Subscribers Only
Motion Design Lead D...el .e J...s Subscribers Only
Planning Director B...o Te....ra Subscribers Only
Executive Account ..a Cr....na Subscribers Only
Head of Media L....ln Dr....nd Subscribers Only
Digital Media L..�s Fi.....edo Subscribers Only
RTV Production He....ue Ol....ra Subscribers Only
RTV Production Y...in M....ra Subscribers Only
Generator Operator Fe....da Ca....ro Subscribers Only
Revisors K...y Tr....de Subscribers Only
Studio Manager A...ur S...a Subscribers Only
Direction of Scene A....nio Ma.....�es Subscribers Only
Direction of Scene P...o Ma.....�es Subscribers Only
Post Production Coordinator A....nio Ma.....�es Subscribers Only
Post Production Coordinator P...o Ma.....�es Subscribers Only
Approval Client I...e Co.....nho Ba.....er Subscribers Only
Art Buyer Y...in M....ra Subscribers Only
3

Alas Chiquitanas - The world's most unfair fight
Humano Bolivia

Stopping the clandestine construction of a bridge in the Chaco forest

TitleThe world's most unfair fight
Agency
Campaign Not to the bridge
Advertiser Alas Chiquitanas
Brand Alas Chiquitanas

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
Media Type Print
Advertising Agency H....o, B....ia Subscribers Only
Chief Creative Officer & Partner F...u C...as Subscribers Only
Creative Director & Partner R...el T...na Subscribers Only
Art Director U..r Gu.....rez Subscribers Only
Copywriter F...u C...as Subscribers Only
Client D....la Ju.....ano Subscribers Only
Photographer R....ta N....das Subscribers Only
Coverage R....ta N....das Subscribers Only
Post Production U..r Gu.....rez Subscribers Only
4

Accidents Awareness - Bag
Nabaroski

Looking in your bag might open your airbag

TitleBag
Agency
Campaign It might open your airbag
Advertiser Accidents Awareness
Brand Accidents Awareness

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TaglineSubscribers Only
Media Type Print
5

AMBER Alert Europe - Think Before You Share

Raising awareness around the sharing of self-generated naked images

TitleThink Before You Share
BriefThe film and posters of the campaign depict a relatable situation for many; loving parents sharing cute naked baby pictures of their children with their friends and family. While the campaign is not intended to keep parents from taking innocent baby pictures, this familiar scene is used to make teens aware that no one can be trusted with their naked pictures, not even their parents.This important message of a sensitive topic is executed with light-hearted tonality - something the younger generation can relate to:
Agency
Campaign Think Before You Share
Advertiser Amber Alert Europe
Brand AMBER Alert Europe

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PostedMay 2022
Business SectorSubscribers Only
StorySubscribers Only
Media Type Television & Cinema
Length
More InformationSubscribers Only
Client A...R A...t E...pe Subscribers Only
Agency IN....AN B...in Subscribers Only
European Chief Creative Officer G....el M...ar Subscribers Only
Executive Creative Director R....do W...f Subscribers Only
Creative Director J..é G...s Subscribers Only
Creative Director P...o Lo....co Subscribers Only
Head of Art M..o H..k Subscribers Only
Art Directors M..i Gio......ni, L..n C...y, B...ca H...ch Subscribers Only
Copywriters M....la R....�n, J...er Gr....os Subscribers Only
Motion Designer Sa....ha L...na B...al Subscribers Only
Intern Art Director N....oz N....ze Subscribers Only
Chief Operating Officer Jo....an H..l Subscribers Only
Sr. Account Manager ..n K...g P..k Subscribers Only
Trainee Account Management S..i ..m Subscribers Only
European Strategy Director S...ia G....er Subscribers Only
Strategist S...na Ma....ão Subscribers Only
Head of Production F...an B..z Subscribers Only
Senior Producer E...n ..t Subscribers Only
Head of Capacity Management P....na Go....ez Subscribers Only
Trainee Capacity Management M....lo G...y Subscribers Only
Film Production Company Za.....erg Pr......ons Subscribers Only
Director M...y S....er Subscribers Only
Managing Director A...ea Rom......se, F...k S...l Subscribers Only
Executive Producer Fr....ik P....nk Subscribers Only
Line Producer T...as O..o Subscribers Only
DoP B...rn Kn....el Subscribers Only
Editor J...ua Pe....ch Subscribers Only
Post-production Producer F...x C....ns D...n N....ff Subscribers Only
Production Assistant E....do S....z, W...ke Di......hs, S...ia Wi.....ht Subscribers Only
Photographer S..n Sc....er Subscribers Only
Digital Operator ..i Ka....nn Subscribers Only
Light Assistant Ma....as H...e Subscribers Only
Photo Postproduction ..1 B...in G..H Subscribers Only
Artist E...h P..f Subscribers Only
Titel �...on, .e .e re....te r...“ Subscribers Only
Written by C....es G...on D....t, M...el J....es P...re Va....re Subscribers Only
Published by Ch....ll Mu......lag G..H Subscribers Only
Music Production Company 2..I Subscribers Only
Composer S...n H....r, C...s Vo.....der, N...an Pa....t. Subscribers Only
Title A...r A...t ..s .P 2..I Subscribers Only
Entrant Company IN....AN B...in Subscribers Only
Senior Art Director B...ca H...ch Subscribers Only
Art Director M..i Gi......ani Subscribers Only
Junior Art Director L..n C...y Subscribers Only
Copywriter M....la R...ón Subscribers Only
Junior Copywriter J...er Gr....os Subscribers Only
Editor / Motion Designer Sa....ha L...na B...al Subscribers Only
Intern AD N....oz N....ze Subscribers Only
Account Director ..n K...g P..k Subscribers Only
Managing Director A...ea Ro......rse Subscribers Only
Managing Director F...k S...l Subscribers Only
Production Assistant E....do S...lz Subscribers Only
Production Assistant W...ke Di.....chs Subscribers Only
Production Assistant S...ia Wi.....ht Subscribers Only
Composer S...n H...er Subscribers Only
Composer C...s Vo.....der Subscribers Only
Composer N...an P....tt Subscribers Only
Title �...on, .e .e re....te r...“ Subscribers Only
Written by C....es G...on D...nt Subscribers Only
Written by M...el J....es P...re Va....re Subscribers Only
Founder and Chairman F...k H..n Subscribers Only
Head of Unit J...e Be....ks Subscribers Only
Training Coordinator C...o Sc.....rs Subscribers Only
Head of Design E..k Ho....ns Subscribers Only
Community Manager Do.....ue Tro.......ine Subscribers Only
Graphic & Motion designer M....ie Lo.....ns Subscribers Only
Project Manager L..i S...c Subscribers Only
EDITOR'S PICK in partnership with
+1

Wild Cosmetics - Wild Dirty Talk
BBH

The benefits of a sustainable deodorant

TitleWild Dirty Talk
Agency
Campaign Dirty Talk
Advertiser Wild Cosmetics
Brand Wild Cosmetics

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
Media Type Television & Cinema
Length
Chief Creative Officer A..x G...ve Subscribers Only
Executive Creative Director H...n R...es Subscribers Only
Creative Director A..m N...y Subscribers Only
Copywriter G...e Ch....rs Subscribers Only
Art Director L..y Jo.....ne Subscribers Only
Senior Strategist ..y M...n Subscribers Only
Account Management L..y ..x Subscribers Only
Agency Producer Fe....ty Cr......ank Subscribers Only
Production Company B...k S...p S....os Subscribers Only
Director D...n H...es Wi....ms Subscribers Only
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