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TOP
5
The best in public interest and CSR communications globally
Curated by AdForum in association with ACT Responsible www.act-responsible.org
This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : Mar 9, 2023

1

MEMORIAL SLOAN KETTERING CANCER CENTER (MSK) - Work/Life

Today, one in two people will be diagnosed with cancer in their lifetime. It is important more than ever to eliminate the stigma of cancer in the workplace!

TitleWork/Life
Agency
Campaign Working with Cancer Pledge
Advertiser Memorial Sloan-Kettering
Brand MEMORIAL SLOAN KETTERING CANCER CENTER (MSK)

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
Story (original language)Subscribers Only
Philosophy (original language)Subscribers Only
ProblemSubscribers Only
ResultSubscribers Only
Media Type Television
Length
MarketSubscribers Only
Creative Agency .e T..c Subscribers Only
Creative Agency D....as Subscribers Only
Creative Agency S....hi . S....hi H...th Subscribers Only
2

Childline India Foundation - Child Abuse

Children are under the threat of abuse everywhere! No child should suffer from insecurity and abuse. Let's raise our voice!

TitleChild Abuse
Agency
Campaign Child Abuse
Advertiser Childline India Foundation
Brand Childline India Foundation

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
Media Type Digital
Length
Graphics L..o L..u K...h Subscribers Only
Concept Provider / Copywriter S....sh . M...av Subscribers Only
3

AFI - The Glitch (German ST)

Alzheimer is a glitch in the patient’s brain. The disease has an enormous impact on individuals and their families.

TitleThe Glitch (German ST)
Agency
Campaign The Glitch
Advertiser Alzheimer Forschung Initiative (AFI)
Brand AFI

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Web Film
Length
Managing Director Cr....an Le.....es Subscribers Only
PR Director Ch.....an Le....ch Subscribers Only
Managing Director Kr.....fer He.....nn Subscribers Only
Chief Creative Officer Jo....an D..b Subscribers Only
Executive Creative Director ..d He.....es Subscribers Only
Creative Director P...o A....co Subscribers Only
Head of Art H..o M...a Subscribers Only
Art Director M...o S...a Subscribers Only
Art Director D...el To.....no Subscribers Only
Copywriter M...os A...s Subscribers Only
Copywriter T...as H....ng Subscribers Only
Head of Production ..t W...h Subscribers Only
Project Manager L..a G...e Subscribers Only
Account Director V..a Va....ow Subscribers Only
Production Company C...ar L...on Subscribers Only
Executive Producer ..a ..n R..t Subscribers Only
Producer M....el K...s Subscribers Only
Producer C....es K...o Subscribers Only
Production Assistant N..e De.....ker Subscribers Only
Production Assistant N...an Ev.....ts Subscribers Only
Director P...o G...i Subscribers Only
1st AD T....ne .e B....er Subscribers Only
2nd AD J..�l Do....os Subscribers Only
Director of Photography (DOP) W...em J...s Subscribers Only
1st AC J...er ..y Subscribers Only
2nd AC G..l Dh....ns Subscribers Only
Cameraman A...id ..n C....yt Subscribers Only
Gaffer K....of C....er Subscribers Only
Electrician ..o P...a Subscribers Only
Art Director S..n Ma....ns Subscribers Only
Set Designer C....le M....er Subscribers Only
Set Designer M...he H...el Subscribers Only
Make-Up Artist W...e Wa....ap Subscribers Only
Location Manager ..m G....ts Subscribers Only
Catering K..n M...de Subscribers Only
Casting L...s P..s Subscribers Only
Cast Ga....er D....au Subscribers Only
Cast A...id ..n C....yt Subscribers Only
Cast I..e Uit......den Subscribers Only
Cast J..s S...on Subscribers Only
Cast ..m M...s Subscribers Only
Cast R....rd T...er Subscribers Only
Cast M...on T....ns Subscribers Only
VFX/Post Production C...ar L...on Subscribers Only
Post-production Producer K...a R...on Subscribers Only
Editor R..i D'....ar Subscribers Only
VFX/Post Production F...ES Subscribers Only
Post-production Producer J...e Ro....ts Subscribers Only
VFX Artist R...n .e Pr....re Subscribers Only
VFX Artist E..e D....aese Subscribers Only
Chief Creative Officer T..l D....el Subscribers Only
4

Child Focus - OK Groomer
VML

What if our children could play while learning how to defend themselves against online predators, the grooming?

TitleOK Groomer
Agency
Campaign OK Groomer
Advertiser Child Focus
Brand Child Focus

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Gaming
Length
More InformationSubscribers Only
Chief Creative Officer S...ra B..d Subscribers Only
Executive Creative Director K....of S...s Subscribers Only
Creative Director K...er Ja....ns Subscribers Only
Creative Director A...n T...as Subscribers Only
Creative Team C...ic T....is Subscribers Only
Creative Team T..s Dej......ere Subscribers Only
Account Manager D...e Mi....ls Subscribers Only
Account Manager B....ra ..n D...el Subscribers Only
Strategist Al.....er Ko.....rg Subscribers Only
Copywriter J...e R...s Subscribers Only
Copywriter ..m .e B...k Subscribers Only
Copywriter G...n W..t Subscribers Only
Copywriter J...ôme ..n ..n B...ck Subscribers Only
Project Manager H..o Gr.....it Subscribers Only
Developer B..m V....ck Subscribers Only
Developer J...n Sc.....er Subscribers Only
Developer G...e C...s Subscribers Only
Developer S...e Ga.....ns Subscribers Only
Developer ..m S....en Subscribers Only
Developer K..n Sp......jer Subscribers Only
Designer B..t B....rs Subscribers Only
Designer K...l ..n G...t Subscribers Only
Producer Ca....ne ..n R...t Subscribers Only
Production Company Ki....ma Subscribers Only
Designer J....ey U..n Subscribers Only
Designer J..g M...r Subscribers Only
Designer C...ic T....is Subscribers Only
Sound Designer M...o ..n R..t Subscribers Only
5

NHS - Ribbon Dancer

Prevention is never done too many times. Do the test! Screening saves lives.

TitleRibbon Dancer
Agency
Campaign Ribbon Dancer
Advertiser NHS
Brand NHS

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
Media Type Television
Length
Edit House
Creative Partner ..y Br....ry Subscribers Only
Creative Director ..m K....dy Subscribers Only
Copywriter ..y Pa....ll Subscribers Only
Art Director .d E..t Subscribers Only
Agency Producer A...ey Wi....ms Subscribers Only
Executive Producer G...th Wi....ms Subscribers Only
Senior Account Director T...y Po......uck Subscribers Only
Senior Account Manager E..a L...ey Subscribers Only
Strategist H...ah T....on Subscribers Only
Head of Behavior Change R....rd S...ey Subscribers Only
Client Partner A...s M...ay Subscribers Only
Director .i . .d Subscribers Only
Production Company A....my F...s Subscribers Only
Executive Producer M..B R....AN Subscribers Only
Producer Ge....na S...h Subscribers Only
Line Producer H..a J...oh Subscribers Only
Director of Photography (DOP) Se.....an W....rø Subscribers Only
Production Designer M...y Ho.....od Subscribers Only
1st AD C...a P...s Subscribers Only
Costume Designer L..y H...n Subscribers Only
Editor ..m Ric......rds Subscribers Only
Post Production Ni....en T...ty Subscribers Only
Colorist ..i ..n B...s Subscribers Only
Sound Design Company J...s Sa....rs Sa....rs Subscribers Only
Music Supervision L..z H...an Subscribers Only
Deputy Director, Head of Marketing and Social Media Team P..l Ba....le Subscribers Only
Lead Campaigns Manager ..n K..g Subscribers Only
Choreographer S...le ..m Subscribers Only
EDITOR'S PICK in partnership with
+1

international Amnesty - Gender equality - Sagrada Familia

We all are equal and we deserve to be happy. Everyone should have the opportunity to marry whoever he/she wants. The best religion is love!

TitleGender equality - Sagrada Familia
Agency
Campaign The best religion is love
Advertiser International Amnesty
Brand international Amnesty

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Date of First Broadcast/Publication Subscribers Only
Business SectorSubscribers Only
TaglineSubscribers Only
StorySubscribers Only
PhilosophySubscribers Only
Media Type Print
Chief Creative Officer Ma....io Fern..........donado Subscribers Only
Creative Director M...és U....ia Subscribers Only
Art Director L..s R..s Subscribers Only
Senior Creative J..n C...os Ga....do Subscribers Only
Photography / Illustration L..s F...pe Ci....os Subscribers Only
Photography / Illustration Fa.....io H....go Subscribers Only
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