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The best in public interest and CSR communications globally

Curated by AdForum in association with ACT Responsible www.act-responsible.org

This section is brought to you by our partner ACT Responsible. ACT stands for Advertising Commununity Together. Their mission is to unite the advertising industry around social responsibility and sustainable development, and share good practices.

The best in public interest and CSR communications globally : Jul 9, 2020

Close Zoos - Protests

Why accept other species confinement so easily?

3465

This ad is part of the ACT Responsible Collection

Brand: Close Zoos
Country: Argentina

Advertiser: Close Zoos

Title	Protests
Campaign	Protests
Advertiser	Close Zoos
Brand	Close Zoos
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Integrated Media/360 Activation
Length	45 seconds

UNESCO - The Next Normal

DDB Paris

It all starts with education, science, culture, information.

DDB Paris

DDB Paris PARIS, France

Awards

10370

This ad is part of the ACT Responsible Collection

Brand: UNESCO
Country: France

Advertiser: UNESCO

Title	The Next Normal
Title (original language)	Le prochain normal (anglais)
Agency	DDB Paris
Campaign	The Next Normal
Advertiser	UNESCO
Brand	UNESCO
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Media Type	Television
Length	140 seconds
Soundtrack	Subscribers Only
Production Company	DDB Paris
Executive Creative Director	Al.....er K....ev Subscribers Only
Art Director	M....ël Ja.....in Subscribers Only
Copywriter	B...ît O...en Subscribers Only
Account Management	V....nt L...at Subscribers Only
Account Management	B....et M....eu Subscribers Only
Account Management	O....er Gu.....ot Subscribers Only
Strategic Planner	C...ic L...ux Subscribers Only
Sound Production	S...d M....ne Subscribers Only
Music Producer	Q....in MOE.......COZ Subscribers Only

OAB-SP - Pride Constitution

SunsetDDB

Be proud.

SunsetDDB SÃO PAULO, Brazil

8372

This ad is part of the ACT Responsible Collection

Brand: OAB-SP
Country: Brazil

Advertiser: OAB-SP

Title	Pride Constitution
Agency	SunsetDDB
Campaign	Pride Constitution
Advertiser	OAB-SP
Brand	OAB-SP
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Web Film
Length	311 seconds

Reckitt - Let's Not Go Back To Normal

Havas London

The world has never been so ready for change.

Havas London

Havas London London, United Kingdom

Awards

8318

This ad is part of the ACT Responsible Collection

Brand: Reckitt
Country: United Kingdom

Advertiser: Reckitt

Title	Let's Not Go Back To Normal
Agency	Havas London
Campaign	Let's Not Go Back To Normal
Advertiser	Reckitt
Brand	Reckitt
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Posted	June 2020
Business Sector	Subscribers Only
Media Type	Television
Length	60 seconds
Global Brand Director	St.....ie S...h Subscribers Only
Executive Creative Director	E...ot H...is Subscribers Only
Creative Partner	E...ot H...is Subscribers Only
Creative Team	T...as Wo......ton Subscribers Only
Creative Team	G..g O...od Subscribers Only
Managing Partner	A...oa Wa.....th Subscribers Only
Business Director	N..k B...e Subscribers Only
Head of Strategy	Ch.....le B...ey Subscribers Only
Head of Design	L....zo F...za Subscribers Only
Designer	L..e R...n Subscribers Only
Advertising Manager	..n W...on Subscribers Only
Account Manager	B...a Ma.....ld Subscribers Only
Advertising Manager	S...e K..r Subscribers Only
Agency Producer	T..y Ho....ks Subscribers Only

Claro - Walk With Me

DDB COLOMBIA

The first ever virtual pride march.

Title	Walk With Me
Agency	DDB COLOMBIA
Campaign	Walk With Me
Advertiser	Claro
Brand	Claro
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Media Type	Digital
Length	45 seconds

MSC - Little Blue Label, Big Blue Future

Don't Panic

Help protect the oceans.

Don't Panic

Don't Panic London, United Kingdom

Awards

6668

This ad is part of the ACT Responsible Collection

Brand: MSC
Country: United Kingdom

Advertiser: Marine Stewardship Council

Title	Little Blue Label, Big Blue Future
Agency	Don't Panic
Campaign	Little Blue Label, Big Blue Future
Advertiser	Marine Stewardship Council
Brand	MSC
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Date of First Broadcast/Publication	Subscribers Only
Business Sector	Subscribers Only
Story	Subscribers Only
Philosophy	Subscribers Only
Media Type	Television
Length	30 seconds
Production Company	Forever
Sound Design Company	String and Tins
Audio Post Production	String and Tins
Creative Team	A...e D....ll Subscribers Only
Creative Team	J..e M..s Subscribers Only
Managing Director	..e W..e Subscribers Only
Creative Partner	R..k D...s Subscribers Only
Associate Creative Director	G...ge Mc....um Subscribers Only
Strategist	Fl....ce Au....nd Subscribers Only
Project Manager	Je....er C...e Ho....an Subscribers Only
Account Manager	R....ca D...e Subscribers Only
Director	H...y D...r Subscribers Only
Executive Producer	S...a N...n Subscribers Only
Grade	R...ed .y W...es Subscribers Only
Colorist	..c P...er Subscribers Only
Colorization	R...ed .y W...es Subscribers Only
VFX Artist	..n H...is Subscribers Only
Special Effects / VFX	R...ed .y W...es Subscribers Only
Sound Designer	..e Wi.....on Subscribers Only
Music Composer	Cl....ce R..d Subscribers Only