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1
Goldfish - Megabites 3D
We've seen some pretty great OOH executions this year and this is one of them. Zulu Alpha Kilo's new TV and OOH integrated campaign for Goldfish Mega Bites plays with mega bytes!
| Title | Megabites 3D |
| Agency | Zulu Alpha Kilo |
| Campaign | Goldfish Mega Bites |
| Advertiser | Campbell Canada |
| Brand | Goldfish |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Outdoor/Out of Home |
| Length | |
2
KFC - Origins
Sharp new campaign for KFC through Havas in Paris. 'Origins' pays respect to Col. Saunders with a whole lot of fresh energy and a current vibe.
| Title | Origins |
| Brief | KFC is a major brand in hip hop culture.So we wanted for this commercial a very modern hip hop soundtrack that would contrast anachronistically with our 1950s kitchen scene.The track also had to showcase the crispy side of KFC chicken.In the following of the first film “KFC Crispy”, we worked with our own label. A beatmaker came up with several trap instrumentals.At the same time we contacted some young MCs who came to the studio to record vocals.After several demos, we continued with Anna Kova and SOSLO, whose flow fitted perfectly with what we wanted. “Too hot for you” (in reference to the famous kfc sauce) trap track was born.The editing was then done from the music.And we even made a longer track for the streaming platforms! |
| Agency | Havas Paris |
| Campaign | Crispy |
| Advertiser | KFC |
| Brand | KFC |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Television |
| Length | |
| Soundtrack | Subscribers Only |
| Chief Marketing Officer (CMO) | Is....le H...AN Subscribers Only |
| Advertising Manager | P...re CA....AU Subscribers Only |
| Senior Brand Manager | G�.....ine N...Ü Subscribers Only |
| Brand Manager | M...se A...I Subscribers Only |
| Art Director | J...an M...na Subscribers Only |
| Copywriter | L....ic M...ge Subscribers Only |
| Account Management | P....ck L...rf Subscribers Only |
| Account Management | Ca....ne .u Subscribers Only |
| Account Management | �...lie Ca....ud Subscribers Only |
| Account Management | P..l ..y Subscribers Only |
| Strategic Planner | R...in R..x Subscribers Only |
| Strategic Planner | M...i Lo.....ef Subscribers Only |
| Head of Production | C...ne P...t Subscribers Only |
| Agency Producer | G�.....ine Ti.....nt Subscribers Only |
| Production Company | Ic.....ast P...s Subscribers Only |
| Agency Producer | Be....in Be.....ou Subscribers Only |
| Direction | V....nt L....le Subscribers Only |
| Food Stylist | V...�ry D...et Subscribers Only |
| Production Company Producer | J..N D....EL Subscribers Only |
| Post-production Supervisor | C...l Bo......lle Subscribers Only |
| Post Production | P...er Subscribers Only |
| Music | He....es H...S Subscribers Only |
| Sound Production | He....es H...S Subscribers Only |
3
Subaru - Long, Lonely Road - National Make a Dog's Day
Subaru in the US is the largest corporate donor to the ASPCA annually and the brand's philanthropy is a key pillar of its communications. This new work through Carmichael Lynch promotes National Make A Dog's Day on Oct 22nd.
| Title | Long, Lonely Road - National Make a Dog's Day |
| Agency | Carmichael Lynch |
| Campaign | National Make a Dog's Day: Underdogs |
| Advertiser | Subaru Corporation |
| Brand | Subaru |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Television |
| Length | |
4
MOWI - MOWI
It's not all that easy to come up with a memorable campaign for fish, but Motor Kommunikation in Germany does exactly that with this quirky, zen TVC for Mowi salmon.
| Title | MOWI |
| Agency | MOTOR Kommunikation |
| Campaign | MOWI |
| Advertiser | Mowi ASA |
| Brand | MOWI |
| Posted | October 2022 |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
| Director Representation | Gesas Management |
| Director | N...e S....lad Subscribers Only |
| Managing Director of Brands | Andreas Johler |
| Brand Communication Director | Emilia Schomburg |
| Brand Manager | Marcin Krawiecki |
| Brand Director | Kirstine Evensen |
| Chief Executive Officer | Volker Jensen |
| Head of Creative | Frederik Hofmann |
| Main Talent | Kristofer Hivju |
| Talent | Erik Sveum |
| Cinematography | Mikael Gustafsson |
| Executive Producer | Uli Jason Ulbrich |
| Producer | Daniel Morais dos Santos Bruss |
| Assistant Producer | Artemis Krull |
| Service Production Oslo | The Film Agency |
| Producer | Caroline Werring |
| Production Manager | Hans Henrik Treidene |
| Coordinator | Mattis Mandt |
| Photography | Max Threlfall |
| Photography Assistant | Stefan Hoeferlin |
| Social Media Creator | Matthias Poettker |
| 1st AD | Marthe Feiring |
| 1st AC | Embrik Ellingsgard |
| Gaffer | Levi Gawron |
| Best Girl | Lisa Emilie Øvorjordet |
| Grip | Anders Eide |
| Production Design | Stein Bjøgo |
| Styling | Lill Sofie Wilsberg |
| Hair & Make Up for Kristofer Hivju | Svetlana Holmen |
| Hair & Make Up | Cecillie Greve |
| Location Manager | Yngvar Christensen & Frederik Harper |
| Post Production | Mikko Savinainen / Grade One |
| Edit | Aleksi Raij |
| Grading | Sarrah Wilkman |
| Sound | Edvard Myhre |
| Sounddesign / Music Adaptation | El Camino Helsinki |
5
Durex - Speak Up
New work for Reckitt's Durex brand that says it exactly how it is, straight-up. 'Nuff said. Creative from Havas in London.
| Title | Speak Up |
| Agency | Havas London |
| Campaign | Speak Up |
| Advertiser | Reckitt Benckiser |
| Brand | Durex |
| Posted | October 2022 |
| Business Sector | Subscribers Only |
| Media Type | Digital |
| Length | |
| Chief Creative Officer | V...i M....re Subscribers Only |
| Executive Creative Director | E...ot H...is Subscribers Only |
| Creative Team | ..m T..k Subscribers Only |
| Creative Team | P..l R....ns Subscribers Only |
| Managing Partner | A...oa Wo.....rth Subscribers Only |
| Account Director | N..k B...e Subscribers Only |
| Account Director | B...a Ma.....ld Subscribers Only |
| Senior Account Manager | P....ck D...an Subscribers Only |
| Agency Producer | ..t L...ou Subscribers Only |
| Agency Producer | F....ie Bur.......ight Subscribers Only |
| Strategy Director | A..y C....an Subscribers Only |
| Junior Strategist | M...n ..m H...l Subscribers Only |
| Head of Design | L....zo F...za Subscribers Only |
| Designer | J..h T....od Subscribers Only |
| Designer | S...h B...er Subscribers Only |
EDITOR'S PICK
+1
RNIB - Packcessible
Calling all CPG brand owners! For our +1 we selected this Clio-winning project from The&Partnership in the UK, that demonstrates how important it is to make product packaging accessible to the visually impaired.
| Title | Packcessible |
| Agency | The&Partnership |
| Campaign | Packcessible |
| Advertiser | Royal National Institute of Blind people (RNIB) |
| Brand | RNIB |
| Posted | October 2022 |
| Business Sector | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Production Company | A....na S....os Subscribers Only |
| OOH Agency | K....ic Wo.....de Subscribers Only |
| Experiential Marketing Agency | A....nt .W Subscribers Only |
| Media Agency | Wa.....er .K Subscribers Only |
| Advertising Manager | M...in Wi.....ld Subscribers Only |
| Advertising Manager | L...a F...es Subscribers Only |
| Advertising Manager | C....al P...e Subscribers Only |
| Advertising Manager | M....lm ..i Subscribers Only |
| Chief Creative Officer | M...y T...r Subscribers Only |
| Group Executive Creative Director | ..n E....tt Subscribers Only |
| Executive Creative Director | T..y A...n Subscribers Only |
| Creative Team | H...n Ro....on Subscribers Only |
| Creative Team | A..m J....on Subscribers Only |
| Creative Team | ..d P...e Subscribers Only |
| Head of Integrated Production | C....es C...p Subscribers Only |
| Creative Producer | ..e To.....on Subscribers Only |
| Head of Art | M..c Do.....on Subscribers Only |
| Deputy Head of Art | L..y ..y Subscribers Only |
| Designer | A...e Ma....gh Subscribers Only |
| Designer | R....rd F...er Subscribers Only |
| Business Director | Be....ct P....le Subscribers Only |
| Senior Account Director | C...s B....er Subscribers Only |
| Account Director | H...ah G..y Subscribers Only |
| Account Manager | ..y B...t Subscribers Only |
| Account Executive | S...a B....tt Subscribers Only |
| Planning Partner | S...h C...k Subscribers Only |
| Planner | .d Da.....ll Subscribers Only |
| Producer | R....rd G....an Subscribers Only |
| Director | J...y T...ey Subscribers Only |
| Post-production Producer | R....ta ..x Subscribers Only |
| Edit and Motion Graphics | ..w C...y Subscribers Only |
| Senior Account Manager | H....er Wi....ms Subscribers Only |
| Director, Marketing | Jo....an S....tz Subscribers Only |
| Client Services Director | J..n D..k Subscribers Only |
| Managing Partner | O...er Ha.....ll Subscribers Only |
| Client Lead | Ch.....te Je....es Subscribers Only |
| Strategy Lead | L...a T...or Subscribers Only |
| Media Lead | S....an J....ns Subscribers Only |
| Media Manager | N..l B....rd Subscribers Only |
| Media Executive | Kh....ah R...an Subscribers Only |
| Media Executive | T....ny G...h Subscribers Only |
