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1
ESPN - One App, One Tap
BSSP collaborates with musical artist D Smoke, putting sports streaming channel ESPN+ top of mind in this mash of animation, live action and sports nostalgia.
| Title | One App, One Tap |
| Agency | BSSP |
| Campaign | One App, One Tap |
| Advertiser | ESPN, Inc. |
| Brand | ESPN |
| Posted | May 2023 |
| Business Sector | Media, Publishing & Production |
| Story | ESPN’s award-winning ‘One App, One Tap’ campaign returns today with new creative developed in collaboration with BSSP, featuring musical artist D Smoke. Combining sports nostalgia, retro-vibes, and relevant sports context, the new spot aims to get digital-first sports fans more familiar with ESPN+ and make it clear it’s in the ESPN App. This is the first time an ESPN+ version has been developed, further emphasizing a streaming focus. From UFC Women's Featherweight Champion and two-time UFC Women's Bantamweight Champion Amanda Nunes reclaiming her two-belt status to PGA Tour professional and 2023 Masters champion Jon Rahm sinking birdie putts, the message is simple: One app, one tap, and you’re in the game. Step inside the ESPN App for live sports, originals, exclusive articles, and more with ESPN+. “The ESPN App is our premiere digital destination for fans. We are excited to build upon the success of the ‘One App, One Tap’ campaign with a larger focus on the benefits of ESPN+ as part of the ESPN App,” said Laura Gentile, Executive Vice President, Marketing, ESPN. “There remains a significant opportunity to increase awareness that ESPN+ is an innovative feature of the ESPN App, and we believe that message can help fans as they consume and stream sports in a new way.” |
| Media Type | Television |
| Length |
2
Qantas - Feels Like Home. Again
Heart warming storytelling from Qantas through agency The Monkeys in Australia, which has the airline bringing family together.
| Title | Feels Like Home. Again |
| Agency | The Monkeys |
| Campaign | Feels Like Home. Again |
| Advertiser | Qantas |
| Brand | Qantas |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Media Type | Television |
| Length | |
| Director | Ma....ne C....on Subscribers Only |
| Production Company | N...ma Subscribers Only |
| Production Service Company | R...it Subscribers Only |
| Executive Producer | A..x ..y Subscribers Only |
| Executive Producer | L...s J...er Subscribers Only |
| Service Producer | K....na ..w Subscribers Only |
| Director of Photography (DOP) | ..i W...er Subscribers Only |
| Production Designer | R..y M....rs Subscribers Only |
| Casting | D...y L..g Subscribers Only |
| Post Production | ..C E..t Subscribers Only |
| Editor | S...n P...e Subscribers Only |
| VFX/Post Production | Bl.....ith ..X Subscribers Only |
| Colorist | M...y Pe....ch Subscribers Only |
| Music / Sound Design | Mas......sic Subscribers Only |
3
Bell - Million Dollar Fingers
Innovative strategy from Zulu Alpha Kilo for Canadian insurance company Bell, insuring the fingers of Canada's top Call of Duty team!
| Title | Million Dollar Fingers |
| Agency | Zulu Alpha Kilo |
| Campaign | Million Dollar Fingers |
| Advertiser | Bell |
| Brand | Bell |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Length | |
4
White Claw - The Next Wave is in Town
White Claw brings summer surfing to the city in this neatly uplifting, black and white film.
| Title | The Next Wave is in Town |
| Agency | VCCP |
| Campaign | The Next Wave in Town |
| Advertiser | Mark Anthony Brewing |
| Brand | White Claw |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Story | Subscribers Only |
| Media Type | Digital |
| Length | |
5
Renault - The Best Season of the Year
Renault launches its sponsorship of the French Open tennis championship with tennis fever gripping everyone in town, and featuring the tournament's iconic red clay surface!
| Title | The Best Season of the Year |
| Title (original language) | La Plus Belle Saison de l’Année |
| Agency | Publicis Conseil |
| Campaign | Renault x Roland-Garros |
| Advertiser | Renault |
| Brand | Renault |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Philosophy (original language) | Subscribers Only |
| Media Type | Television |
| Length | |
| Soundtrack | Subscribers Only |
| Production Company | Iconoclast |
| Advertising Manager | A...ud B....ni Subscribers Only |
| Advertising Manager | L....nt A....at Subscribers Only |
| Advertising Manager | St....ane B...at Subscribers Only |
| Advertising Manager | An....la R...ux Subscribers Only |
| Advertising Manager | Cl....nce R....ud Subscribers Only |
| President | A...he Bo....et Subscribers Only |
| President & Chief Creative Officer | M...o Ve.....lli Subscribers Only |
| Creative Director | M....lo V....ra Subscribers Only |
| Art Director | ..a P....ra Subscribers Only |
| Copywriter | ..a Be.....un Subscribers Only |
| Agency Producer | S...h Bo.....ra Subscribers Only |
| Strategic Planner | M...on .e Fo.....ey Subscribers Only |
| Account Director | H...es R...ul Subscribers Only |
| Account Director | Em.....lle W....el Subscribers Only |
| Account Director | Ch.....te Fr.....ian Subscribers Only |
| Account Director | M...na ko.....ko Subscribers Only |
| Director | N....as P...z V..a Subscribers Only |
| Director of Photography (DOP) | N...as Jo.....on Subscribers Only |
| Set Designer | C...ly C....ta Subscribers Only |
| Set Designer | C...a B...ao Subscribers Only |
| Producer | Na....ie .e C..r Subscribers Only |
| Executive Production | P...o Subscribers Only |
| Post Production | Pr.....ous Subscribers Only |
| Post-production Producer | Ra....ut G....er Subscribers Only |
| Post-production Producer | Jea.......ppe T...a Subscribers Only |
| Color Grade Artist | A...ur P..x Subscribers Only |
| VFX/Post Production | Fa....rg Subscribers Only |
| VFX Supervisor | B...it Re.....od Subscribers Only |
| VFX Post-Producer | M....sa B...et Subscribers Only |
| On Set VFX Supervisor | Gu.....me N...ud Subscribers Only |
| Lead Flame Artist | A....ny Le.....au Subscribers Only |
| Flame Artist | O....er Z...et Subscribers Only |
| Track | P...re P...rd Subscribers Only |
| CG FX Artist | Ma....eu Be....at Subscribers Only |
| CG FX Artist | Em....el Mo....et Subscribers Only |
| CG FX Artist | B...o .e G...n Subscribers Only |
| Matte Painting | O..r C...ra Subscribers Only |
| After Effect Artist | A....ne R...y Subscribers Only |
| Sound Production | St.....ec Subscribers Only |
| Sound Producer | M....eu Fr....ois Subscribers Only |
| Sound Producer | F...en C...ec Subscribers Only |
| Sound Producer | V...ry Pe.....ini Subscribers Only |
| Sound Engineer | C...ric Van.......ten Subscribers Only |
| Sound Engineer | Be....in Fa.....gne Subscribers Only |
EDITOR'S PICK
+1
Sonos - Feel Sound All Around
Revisiting great work : This week we're adding a winner from AdForum's recent PHNX Awards as our +1. 72andSunny took gold in Best Use of Sound & Music and silver in Post Production & VFX for Sonos consumer electronics.
| Title | Feel Sound All Around |
| Agency | 72andSunny |
| Campaign | Feel Sound All Around |
| Advertiser | Sonos, Inc. |
| Brand | Sonos |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Philosophy | Subscribers Only |
| Media Type | Television |
| Length | |
| Market | Subscribers Only |
| Soundtrack | Subscribers Only |
| Advertising Manager | P..e Pe....en Subscribers Only |
| Advertising Manager | L...in P...oe Subscribers Only |
| Advertising Manager | B...n B..k Subscribers Only |
| Advertising Manager | S...n Wa.....ght Subscribers Only |
| Advertising Manager | J...b R...s Subscribers Only |
| Advertising Manager | A....ra Ba....tt Subscribers Only |
| Advertising Manager | J...e Ta.....co Subscribers Only |
| Advertising Manager | G..a Ta....io Subscribers Only |
| Production Company | .A ..C P...s Subscribers Only |
| Director | Q....in De.....er Subscribers Only |
| Executive Producer | A..a R....ut Subscribers Only |
| Line Producer | H..o M....val Subscribers Only |
| Director of Photography (DOP) | P..l O...r Subscribers Only |
| Photographer | C...n So.....rdo Subscribers Only |
| Production Service Company | bo......lms Subscribers Only |
| Editor | H..o B...n Subscribers Only |
| Post-production Producer | Fr.....ise He.....ez Subscribers Only |
| Editorial Producer | L..a S....ez Subscribers Only |
| Colorist | A...ur P..x Subscribers Only |
| Animation / VFX / Finishing | D....al Di....ct Subscribers Only |
| Post-production Producer | Subscribers Only |
| Post-production Producer | Do....ée S....is Subscribers Only |
| Sound Design Company | L..e S....os Subscribers Only |
| Sound Designer | ..n To....ik Subscribers Only |
| Mixer | ..n To....ik Subscribers Only |
| Mixer | K..s H...ta Subscribers Only |
| Associate Producer, Audio | C...ie Un.....od Subscribers Only |
| Executive Audio Producer | S...e B....an Subscribers Only |
