Why Alexa Won’t Be Coming Into My Home
After a 20-year crush on Amazon, one journalist wonders whether it’s become too big to love. read more
Insights: The Cutting Edge of Advertising category: digital - Insights
Ad industry thought leaders discuss creativity, business trends and how technology is revolutionizing advertising.
New Content Platforms
A host of new streaming platforms and creative partnerships usher in the next age of content. read more
The Lions that show the way
Which award-winning innovations signal a clear direction for advertising? We pick our favourite Cannes Lions. read more
"Alexa, Should I Have a Voice Marketing AOR?"
How voice required new skills and agency competencies, and what brand advertisers are doing to take advantage of those. read more
What Cannes can learn from Cannes
Inspired by the “other” Cannes festival, for the film industry, we look at some innovative movie marketing. read more
The French connection platform
We’ve heard a lot about Marcel, the Publicis Groupe’s technological revolution – but what exactly is it? We went along to the unveiling to find out. read more
Tribeca Immersive: Virtual Storyscapes
Virtual reality pushes the format of storytelling and finds its place in the entertainment industry at Tribeca Film Festival.
Step into the dark side at the Tribeca Immersive film festival, where many... read more
Art for our sake
How digital projects are making culture more accessible read more
Gamification For Social Good
A Chinese mobile payments leader is making it fun to donate to charity. read more
It’s All About The Voice
The days of swiping screens may soon be over as virtual assistants respond to our every command. read more
