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RKCR/Y&R launches new Camden Create Festival celebrating creativity

May 13, 2014


RKCR/Y&R is launching Camden Town’s first major festival, the Camden Create Festival, this month.

The festival, which was conceived by RKCR/Y&R and developed in conjunction with Camden Town Unlimited, aims to celebrate creativity and promote Camden as a creative, cultural and commercial hub.

The three-day festival, which will run from 13 to 15th May, will involve cultural events, talks and workshops on subjects such as coding, street photography, fashion and food, to inspire people aiming to work in the creative industries.

Camden luminaires, such as Wayne Hemingway, the fashion designer and co-founder of Red or Dead, and Alex Proud, the founder of Proud Galleries, will be among the key speakers.

Events will take place at iconic locations around Camden, including the Proud Gallery and The Hawley Arms, which is hosting a comedy night as part of the event.

RKCR/Y&R has also created a marketing campaign for the festival comprising a series of artworks co-designed with creative businesses in Camden such as Getty Images, Ron Arad Studios, RKG Collective and Hani Abusamra Design. Each company has put their own unique spin on the festival’s logo for their individual artwork.

The festival’s partners include Camden include local businesses Frank PR, Proud Camden, Getty Images, Exterion Media, MTV, The Comedy Channel, The Round House and Ted Baker.

Matt Steward, the Managing Director of RKCR/Y&R, said: “We’re thrilled to be lifting the lid on what an amazingly creative neighbourhood Camden Town is. Working alongside our near neighbours in developing and putting on the festival has been such a rewarding experience. We can’t wait for next week and show the world how proud we are to work here in NW1.”

More information and a full programme of festival events and speakers is available at http://www.camdencreate.co/programme/

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