Our mission at Carmichael Lynch is to create devotion to brands. We build some of the most beloved and iconic brands in the world. Look closer at our client stories, and you’ll see a pattern...read more
July 1, 2013
Carmichael Lynch launched two new Tempur-Pedic spots on national broadcast, cable and digital video. These spots, filmed by award-winning director Martin Granger, follow Dr. Nicklas Sandström as he explores the Tempur-Pedic Innovation Lab. Sleeping on the job is part of the job at the Lab. In the first spot, we follow Dr. Nicklas as he introduces us to Greta, a professional mattress tester. She sleeps all day, so you can sleep all night.
In the second spot, Love Birds, Dr. Nicklas faces his worst nightmare: Couples sleeping apart. With the help of his strong-willed and strong-armed lab technicians, watch as he attempts to get the couple back into bed together. Broken English and all.