Insights from DDB Worldwide

Iris Minnema will be returning to DDB Amsterdam to lead the Global Mars Pet Food category in April. read more

Those that have taken a journey onboard Rocky Mountaineer through the Canadian Rockies know that it’s filled with special moments that are bound to become lifelong memories. Rocky Mountaineer’s new campaign aims to get well-travelled and curious boomers, from the U.S., Australia and Canada, … read more

Agency changes its leadership structure with a new dual role, as current president and COO, Lance Saunders leaves DDB after nine years of service   Today, Wendy Clark, president and CEO, DDB Worldwide announced a new executive appointment for DDB Canada: 20+ year industry veteran, Brent Choi… read more

On December 3, McDonald’s is putting a unique spin on a classic internet icon – the Hamburger Menu – in honor of its inventor, Norm Cox. In the 1980s, Norm Cox changed the Internet forever by simplifying the dropdown menu on websites to create what is now known as the “Hamburger Menu.” As fe… read more

DDB New York today announced the appointment of Executive Creative Director Lance Parrish and the addition of Group Creative Directors Katie Jensen and Ani Munoz to its growing team. All three will report to Lisa Topol and Derek Barnes, Co-Chief Creative Officers of DDB New York, and will le… read more