Agency Profile

• Agency Type

  • Advertising / Full Service / Integrated

• Core Competencies

  • Advertising / Full Service / Integrated
  • Marketing / Creative Services
  • Media Buying / Planning
  • Public Relations
  • Digital / Web / Interactive Development
  • Direct/Tele/Database Marketing/CRM
  • Strategy and Planning
  • Full Service Digital Agency

Agency Philosophy & Competitive Advantages

Strongest creative reputation.
Since our inception in 1991, we have arguably been the most creatively honored agency in the country, year after year. We have been named “Best Mid/Small Size Agency in the U.S. for General Excellence” six times by the 4A’s. This is a record that no agency, large or small, can match.

Balanced approach.
Our agency is not headed up solely by a creative person, who might seek solutions that are not strategically sound, or by a businessperson whose views may not result in the best creative work. In our company there is a balance, which results in a highly strategic product that also meets the challenge of being unforgettable.

We Search for Truth.
Our philosophy is based on a view that our job is to capture a truth either about the product or the consumer that will resonate. What works, and we have proven it time and time again with all of our clients, is the need to find and hit a consumer nerve that resonates as valuable, truthful and unforgettable.

Trade Organizations

American Association of Advertising Agencies (United States)

Contacts

Employees

Campaigns

Clients

Advertiser	Brand	Business Sector	Type of Work	Since
Abington Memorial Hospital	Abington Memorial Hospital	Health & Pharmaceutical Products	Television & Cinema Radio Print Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning
Acura	Acura	Automotive
Ad Council	Ad Council	Institutional/Public Interest/Non-Profit Org.
American Asthma Foundation	American Asthma Foundation	Consumer & Public Services	Television & Cinema Radio Research & Others	2009
American Civil Liberties Union	American Civil Liberties Union	Political/Religious/Trade Organizations?
Appleton Estate Jamaica Rum	Appleton Estate Jamaica Rum	Beverages	Television & Cinema Outdoor / Out of Home Interactive Research & Others Direct Marketing print Promotion & Event Public Relations Media Buying & Planning	2009
BMW	BMW	Automotive
Britches	Britches	Apparel & Accessories Stores
Canon Inc.	Canon	Consumer Electronics & Audio-Visual
CarMax	CarMax	Car Dealers
Carvel Ice Cream	Carvel	Ice Cream
Chipotle Mexican Grill	Chipotle Mexican Grill	Restaurants & Fast Food	Television & Cinema Radio Print Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning
Circuit City	Circuit City	Drugstores, Specialty Stores
Citizens for a Strong Senate	Citizens for a Strong Senate	Political/Religious/Trade Organizations?
DAFFY'S INC.	Daffy's	Apparel & Accessories Stores
Duane Reade	Duane Reade	Retail, Distribution & Restaurants	Television & Cinema Print Outdoor / Out of Home Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning	2009
E.P. Carrillo Cigars	E.P. Carrillo Cigars	Tobacco	Television & Cinema Print Interactive Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning	2009
eCampus.com	eCampus.com	Online Retail, E-store
Ehrlich Pest Control	Rentokil Pest Control	Retail, Distribution & Restaurants	Television & Cinema Radio Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event	2009
Empire Kosher, Inc.	Empire Kosher Chicken	Retail, Distribution & Restaurants
Ferrer for NYC Mayor 2005	Ferrer for NYC Mayor 2005	Political Party/Candidate
For Eyes Optical	For Eyes Optical	Opticians
Hearst Communications Inc.	Esquire Magazine	Media, Publishing & Production
Hillary Clinton Senate 2000	Hillary Clinton Senate 2000	Political Party/Candidate
Hotwire, Inc.	Hotwire.com	Online Travel & Reservation Services
Intelius	Intelius	Internet Sites (Excluding ISPs)	Radio Interactive Direct Marketing print	2009
Jackson Hewitt	Jackson Hewitt	Accounting & Audit Companies, Organiz. Consultants
Legal Sea Foods	Legal Sea Foods	Restaurants & Fast Food	Television & Cinema Interactive Print Direct Marketing print Packaging, Branding & Design Promotion & Event Outdoor / Out of Home Radio Public Relations Media Buying & Planning Research & Others
Linens 'n Things, Inc.	Linens 'n Things	Retail, Distribution & Restaurants
Massachusetts General Hospital	Massachusetts General Hospital	Health & Pharmaceutical Products	Television & Cinema Radio Print Outdoor / Out of Home Public Relations	2009
Meijer, Inc.	Meijer, Inc.	Retail, Distribution & Restaurants
Men's Wearhouse	Men's Wearhouse	Retail, Distribution & Restaurants	Television & Cinema Radio Print Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning	2009
Mount Sinai Medical Center	Mount Sinai Medical Center	Health & Pharmaceutical Products
NARAL Pro-Choice America Foundation	Pro-Choice Public Education Project	Public Safety, Health & Hygiene
National Association of Broadcasters	National Association of Broadcasters	Culture, Leisure & Sport
National Thoroughbred Racing Association	National Thoroughbred Racing Association	Culture, Leisure & Sport
New York Media LLC.	New York Magazine	Media, Publishing & Production
New York Metro	New York Metro	Media, Publishing & Production
North Shore - Long Island Jewish	North Shore - Long Island Jewish	Health & Pharmaceutical Products	Television & Cinema Radio Outdoor / Out of Home Interactive Research & Others Public Relations	2009
Office Depot	Office Depot	Retail, Distribution & Restaurants
PepsiCo Inc.	South Beach Beverages	Beverages
Planned Parenthood Federation of America, Inc.	Planned Parenthood	Public Safety, Health & Hygiene
Radio Advertising Bureau	Radio Advertising Bureau	Media, Publishing & Production
Random House USA	The Crown Publishing Group	Media, Publishing & Production
Reebok	Reebok	Apparel, Fashion & Footwear	Direct Marketing print	2008
Sidney Frank Importing	Corazon; Grey Goose	Spirits, Fortified Wines
Solgar	Solgar	Health & Pharmaceutical Products
Sony	Sony	Consumer Electronics & Audio-Visual
Stein Mart	Stein Mart	Apparel & Accessories Stores	Television & Cinema Radio Print Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning
Support the Troops	Support the Troops	Government & Other Authorities
The Sporting News	The Sporting News	Media, Publishing & Production
The Sports Authority	The Sports Authority	Apparel & Accessories Stores	Television & Cinema Radio Print Outdoor / Out of Home Interactive Research & Others Direct Marketing print Packaging, Branding & Design Promotion & Event Public Relations Media Buying & Planning
The Street.com	The Street.com	Banking, Finance, Law & Insurance
Time Out	Time Out	Media, Publishing & Production
Tire Kingdom	Tire Kingdom	Automotive
VICORP Restaurants	Village Inn	Retail, Distribution & Restaurants	Television & Cinema Research & Others	2008
Weatherproof Garment Company	Weatherproof	Apparel, Fashion & Footwear