SapientNitro North America Creative Work

TitleBertucci’s Brand Relaunch Campaign
Agency
Campaign Bertucci’s Brand Relaunch Campaign
Advertiser Bertucci’s
Brand Bertucci’s
Date of First Broadcast/Publication
Business Sector Restaurants & Fast Food
Story

Sapient is responsible for the re-launch of the Bertucci’s brand with the roll-out of a multichannel marketing campaign that speaks to a new Millennial target audience without alienating Bertucci’s core customer. Broadcast, print, radio, out of home, menu redesign, in-store collateral, web redesign, web content, online advertising, social media support, mobile applications, media buying, placement services will make up the body of work.  

Media Type Digital
Length
More Information http://www.bertuccis.com/welcome
Creative Director
Associate Creative Director
Art Director
Copywriter
Designer
Sr Art Director
Sr Art Director
Sr Art Director

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