AACC -Association des Agences Conseils en Communication Paris, France Effectiveness Award

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Title "Upgrade For 0 Franc"
Title (original language) "Passez à la version supérieure pour 0 franc"
Agency Publicis Etoile (now Publicis Dialog)
Campaign The Month - Renault
Advertiser Renault
Brand Renault

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LanguageFrench
Problem (original language) Subscribers Only
Philosophy (original language)Subscribers Only
Media Type Web Advertising / Digital Work
MarketSubscribers Only
Creative Director Do.....ue Ch.....ier Subscribers Only
Art Director A...n F...y Subscribers Only
Copywriter Mr. Christophe Peyraque