Award Winners
- Award Type: Effectiveness Award
The Phenix UDA reward the advertisers (and so their media and communication agencies). The categories concerned are:
- communication via internet
- events
- sponsorship
- promotion and relational marketing
- corporate sponsorship
A comittee of experts selected the most interesting communication operations. The final vote was done by the UDA members.
Go back to list of all award shows
- communication via internet
- events
- sponsorship
- promotion and relational marketing
- corporate sponsorship
A comittee of experts selected the most interesting communication operations. The final vote was done by the UDA members.
Phénix UDA 2009
Sécurité routière - "Karl's Banner" - Lowe Stratéus
| Title | "Karl's Banner" |
| Title (original language) | "Bannière de Karl" |
| Agency | Lowe Stratéus |
| City | Paris |
| Campaign | Karl - DSCR |
| Advertiser | Direction de la Sécurité et de la Circulation Routières |
| Brand | Sécurité routière |
|
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| |
| Date of First Broadcast/Publication | Subscribers Only |
| Business Sector | Subscribers Only |
| Language | English |
| Problem (original language) | Subscribers Only |
| Philosophy (original language) | Subscribers Only |
| Result (original language) | Subscribers Only |
| Tagline | Subscribers Only |
| Tagline (original language) | Subscribers Only |
| Media Type | Internet Ad / Banner |
| Market | Subscribers Only |
| Creative Director | Subscribers Only |
| Art Director | Subscribers Only |
| Copywriter | Mr. Jocelyn Berthat |
| Photographer | Subscribers Only |
