VW’s Carbon Light Website The auto maker cut down the climate impact of a car launch by taking its website back to the stone age – almost.
Volkswagen Thinks Small (Again) The auto-maker’s tiny dealerships promote virtual test-drives and online car sales.
Augmented road trips for kids An ingenious app from an automotive brand turns car journeys into magical stories for young passengers
Why Basketball Lost Its Squeak Taking away one of the sport’s most familiar sounds enabled Ford’s message to squeak through the clutter.
Using gene genius to pick a car Hand over a DNA sample and they’ll tell you what colour your new Nissan should be.
This car is a breath of fresh air An interactive poster unlocked discounts on an electric vehicle when Bucharest air pollution soared.
Thanks to McDonald’s, never drive hungry The fast food giant joins forces with Renault to ensure drivers always know where to find a bite.
Posters that cut through clutter Billboards providing quicker routes around the city are cheeky ads for MINI’s path-finding prowess.