Harnessing the power of solar energy to recharge your phone while topping up on your golden glow

On the back of a Brazilian magazine- an advert for Nivea sunscreen has a small solar panel attached on one side and a charger to insert the charger cable on the other. You plug your iPhone charger in and your phone starts to charge-powered by the energy created from the sun. Nothing now will stir you from your beach-side slumber. Success all round, we would think.
TitleSolarad Charger
Agency
Campaign Solar Charger
Advertiser Beiersdorf AG
Brand Nivea

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PostedJuly 2013
Business SectorSubscribers Only
Media Type Outdoor/Out of Home
Length