| Title | The Happy Flag |
| Agency | McCann Copenhagen |
| Campaign | The Happy Flag |
| Advertiser | Coca-Cola Company |
| Brand | 46664/Coca-Cola |
| Posted | October 2013 |
| Business Sector | Subscribers Only |
| Tagline | Subscribers Only |
| Media Type | Case Study |
| Length | |
| Chief Creative Officer | A....as Da.....st Subscribers Only |
| Chief Creative Officer | M...el B....ca Subscribers Only |
| Executive Creative Director | ..e ..n Subscribers Only |
| Creative Director | M..s O..t Subscribers Only |
| Copywriter | R....rd B...ow Subscribers Only |
| Art Director | ..a Wa....rk Subscribers Only |
| Art Director | M...al Si.....icz Subscribers Only |
| Art Director | G....el M...er Subscribers Only |
| Copywriter | G....el M...er Subscribers Only |
| Producer | Ca.....ne ..e Subscribers Only |
| Account Supervisor | M...en In....nn Subscribers Only |
| Account Supervisor | A...ei Ka.....dov Subscribers Only |
Flagged billboard
Denmark is one of the happiest country in the world. Coca-Cola has recently noticed that the Danish flag was hidden in its logo. It has given the brand and the agency McCann an occasion to spread happiness through the country. At the airport, Danes have a tradition to welcome people with Danish flags. Therefore, Coca-Cola has created a special outdoor ad where people could pick flags straight from the logo to share the happiness of welcoming travelers.