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Campaign Relaunch of DR2
Advertiser DR
Brand DR2

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Type Television
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Art Director L..s E...an Subscribers Only
Director K...er We.....hl Subscribers Only
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Strategic Planner T...as No.....öm Subscribers Only
Agency Producer Al.....er B....er Subscribers Only
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      Copywriter ..a R...erg Subscribers Only
      Art Director ..m C...er Subscribers Only
      Account Director

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To promote an eco-friendlier driving style, Swedish petroleum company Preem launched ”Eco Run” – a computer game that’s not about raising hell, but raising awareness. The fastest driver with the lowest CO2-emissions wins.

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