“We believe a PR operation should be run like a newsroom,” says former journalist Jane Austin, who founded Persuasion in the UK 15 years ago.... read more
To put it simply, the idea behind The House of Communication is to have everyone collaborating together under one roof: creative, media, planning... read more
Enjoy AdForum’s daily roundup of the latest news, trends, and notable work in the advertising industry.
Mourning Ad Agencies in Paris Go Dark in... read more
Enjoy AdForum’s daily roundup of the latest news, trends, and notable work in the advertising industry.
How One Designer Helped the World Grieve... read more
After Bacardi, more liquor marketers seek new agencies.
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Caesar's Entertainment launches fast-moving creative... read more