Title | Slice of Life |
Title (original language) | Tranche de vie |
Agency | Challenger House |
Campaign | Slice of Life |
Advertiser | Group Azur |
Brand | Azur |
Posted | May 2001 |
Product (original language) | Assurance |
Business Sector | Insurance |
Story (original language) | "Voler" des tranches de vie quotidienne, en entrant dans la scène par un cadrage intriguant. |
Problem (original language) | Faire connaître la marque et l'étendue de sa gamme dans un marché ultra encombré. |
Media Type | Television |
Production Company | Intersection |
Creative Director | Jean-Pierre Mialon |
Creative Director | Alain Dupoux |
Director | Pascal Laëthier |