Title | Little Red Riding Hood |
Agency | Arnold |
Campaign | Little Red Riding Hood |
Advertiser | Volvo |
Brand | Volvo |
Posted | July 2012 |
Product | S60 R-Design |
Business Sector | Cars |
Philosophy | There’s a little girl, a red coat, the woods and, of course, a wolf. And while the story has been retold and re-written numerous times since Charles Perrault first published it in 1697, Arnold Worldwide has taken a new spin on it. With a red, 325 horsepower Volvo S60 playing a leading role. |
Media Type | Television & Cinema |
Chief Creative Officer | Pete Favat |
Creative Director | Luke Perkins |
Art Director | Travis Robertson |
Copywriter | Greg Almeida |
Producer | Bill Goodell |
Assistant Producer | Claire Townsend |
Business Affairs | Anne Joynt |
Account Planner | Avin Narasimhan |
Account Planner | Erika Hakansson |
Account Manager | Don Lane |
Account Manager | Joe Roman |
Account Manager | Scott Hubbard |
Production Company | Prettybird |
Production Company Producer | Allie Brown |
Director | Max Malkin |