Title | Circus |
Title (original language) | Le Cirque |
Agency | CLM BBDO |
Campaign | Circus |
Advertiser | Total |
Brand | Total |
Date of First Broadcast/Publication | 2007 / 10 |
Product | Excellium |
Product (original language) | Excellium |
Business Sector | Tires, Accessories, Oil, Petrol, Gasoline |
Tagline | Total Excellium. The longer full tank |
Tagline (original language) | Total Excellium. Le plein qui dure plus longtemps |
Story (original language) | C'est lhistoire dun clown qui démarre sa tournée publicitaire au petit matin en faisant le plein de TOTAL EXCELLIUM dans une station TOTAL et poursuit sa journée en arpentant les ruelles dun village à bord de son véhicule. Il invite inlassablement le public à assister à son spectacle, passe et repasse de nombreuses fois devant la station... Ce manège et la ritournelle du clown qui au matin amusent lexploitant de la station, finissent par le lasser la nuit tombée. |
Media Type | Television |
Length | |
Market | France |
Production Company | @radical.media |
Advertising Manager | Philippe Amblard |
Advertising Manager | Colette Poloni |
Advertising Manager | Rémi Olivan |
Account Manager | Marie-Pierre Benitah |
Account Manager | Guillaume Talon |
Account Manager | Laurent Chauffeteau |
Account Manager | Julien Venevongsoth |
Creative Director | Jean-Francois Sacco |
Creative Director | Gilles Fichteberg |
Copywriter | Axel Orliac |
Art Director | Laurent Dravet |
Director | THE GLUE SOCIETY |