| Title | Soft Drop |
| Agency | Saatchi & Saatchi |
| Campaign | Searching for softness |
| Advertiser | Metsä |
| Brand | Lambi |
| Posted | July 2014 |
| Business Sector | Toilet Paper, Tissues |
| Media Type | Applications |
| Length | |
| Creative Director | Gustav Egerstedt |
| Art Director | Jonas Frank |
| Art Director | Erik Hiort af Ornäs |
| Copywriter | amalia pitsiava |
| Graphic Designer | Maria Wester |
| Assistant Art Director | Olov Lagerqvist |
| Production Company | B-Reel |
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