John Allison
Heads at MPC LDN
London, United Kingdom
TitleShort Shorts
Agency
Campaign Short Shorts
Advertiser N/A
Brand Channel 4
Date of First Broadcast/Publication 2014 / 8
Business Sector TV/Radio Programs & Stations
Story Channel 4 today unveiled its latest conceptual marketing campaign to launch its brand new original Shorts programmes specially commissioned for Channel 4âs on-demand service, 4oD.
The Shorts are designed to be watched anywhere, on the move on mobiles and tablets via 3G, 4G or wifi â perfect for when people want to fill those spare five minutes with quality bite-sized shows.
Media Type Television
Length
Market United Kingdom
Director
Executive Creative Director
Creative Director
Executive Creative Director
Producer
Head of Production

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