Title | Your Man Reminder |
Agency | john st. |
Campaign | Your Man Reminder |
Advertiser | Rethink Breast Cancer |
Brand | Rethink Breast Cancer |
Date of First Broadcast/Publication | 2011 / 10 |
Business Sector | Public Safety, Health & Hygiene |
Philosophy | Rethink Breast Cancer announced the launch of Your Man Reminder, an innovative early breast cancer detection App for iPhone. The free App features a choice of cute guys who pop up regularly with an encouraging reminder to get in touch with and know your breasts.Rethink Breast Cancer is a charity helping young people who are concerned about and affected by breast cancer through innovative breast cancer education, research and support programs |
Media Type | Digital |
Creative Director | Angus Tucker |
Creative Director | Stephen Jurisic |
Art Director | Cheryl Geonanga |
Art Director | Junoh Kim |
Art Director | Denver Eastman |
Copywriter | Craig Lobban |
Copywriter | Lucy Foster-Friesen |
Account Manager | Stephanie Hurst |
Account Manager | Melissa Tobenstein |