Blue1 - "Gotta Fly"

Lovely Amsterdam, Netherlands

8520

Title	Gotta Fly
Agency	Lovely
Campaign	Premium Class Launch
Advertiser	Blue1
Brand	Blue1
Date of First Broadcast/Publication	2011 / 4
Business Sector	Airlines, Airports, Railways, Bus Lines, Ferries & Cruises
Tagline	When you need to fly.
Philosophy	A series of situations where individuals need to fly to get things done.
Problem	People who have to fly are having a stressful and bad experience when flying economy class. Check-in queues, security queues and inflexible tickets.
Result	Get a Blue1 Premium Class ticket. Everything you’d expect from Business Class. Except the price.
Media Type	Television
Soundtrack	Massive Music
Post Production	MPC LDN
Production Company	Lovely
Director	Mathias Julin
Copywriter	Mira Olsson
Art Director	Magnus Olsson
Creative Director	Mira Olsson
Creative Director	Magnus Olsson
Advertising Manager	Kristiina Kukkohovi
Actor / Celebrity	Alice Godfrey
Actor / Celebrity	Carl Bauriehter
Actor / Celebrity	EmmyLou Rabbe
Actor / Celebrity	D. Graham
Actor / Celebrity	Reon Van Der Walt
Casting	Jeanne Wegner
Music Company / Composer	Massive Music
Animation	I am collective
Special Effects / VFX	Matthew Unwin
Telecine	Jean-Clement Sorret
Editing Company	The Film Dept
Editor	Mathias Julin
Agency Producer	Mathias Julin
Line Producer	Bruce Millen
Director of Photography (DOP)	Eric Maddison
Production Company Producer	Mathias Julin
Production Company	The Film Dept