| Title | Legend |
| Agency | FCB Johannesburg |
| Campaign | Lead the Way |
| Advertiser | Toyota Motor Corporation |
| Brand | Toyota |
| Date of First Broadcast/Publication | 2014 / 11 |
| Product | Hilux Legend 45 |
| Business Sector | Automotive |
| Tagline | Lead The Way |
| Media Type | Television |
| Length | |
| Market | South Africa |
| Director | Hylton Tannenbaum |
| Executive Creative Director | Brett Morris |
| Creative Director | Tian van den Heever |
| Art Director | Ross Makepeace |
| Copywriter | Francois Delport |
| Agency Producer | Noeleen Burley |
| Production Company | Bioscope Films |
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