| Title | Middle England |
| Agency | M&C Saatchi Group |
| Campaign | The Last Place You Want To Go |
| Advertiser | Dixons Group |
| Brand | Dixons.co.uk |
| Date of First Broadcast/Publication | 2009 / 9 |
| Business Sector | Online Retail, E-store |
| Problem | Raise brand awareness of Dixons.co.uk as an online retailer as opposed to its former high street presence. |
| Media Type | Outdoor/Out of Home |
| Creative Director | Simon Dicketts |
| Creative Director | Graham Fink |
| Account Planner | Neil Godber |
| Photographer | Gareth Davies |
| Account Manager | Michael Wilton |
| Art Director | Graham Fink |
| Account Director | Estelle Lee |
| Copywriter | Orlando Warner |
More Work
SEE ALLHYSPEC Has Arrived
- BRAND:
- Castrol
- AGENCY:
- The Brooklyn Brothers
Circles
- BRAND:
- Royal Navy
- AGENCY:
- Engine UK
Long Live the Prince
- BRAND:
- The Kiyan Prince Foundation
- AGENCY:
- Engine UK
Be The Meister
- BRAND:
- Jägermeister
- AGENCY:
- Engine UK
Pirates
- BRAND:
- Royal Marines Commandos
- AGENCY:
- Engine UK
Who the fudge
- BRAND:
- Green Flag
- AGENCY:
- Engine UK
Sleep out with EYH (3)
- BRAND:
- End Youth Homelessness
- AGENCY:
- WCRS
Sleep out with EYH (2)
- BRAND:
- End Youth Homelessness
- AGENCY:
- WCRS
Sleep out with EYH (5)
- BRAND:
- End Youth Homelessness
- AGENCY:
- WCRS