Contact Information
23 avenue Bernard PalissySaint-Cloud 92210
France
Phone:
+33(0)1 41 12 30 00
Email:
Website:
www.premiere-heure.fr
Social:
Robin Giraud
Coordination
Basic Info
Awards: 134
Creative Work: 116
Première Heure
23 avenue Bernard PalissySaint-Cloud 92210
France
Phone:
+33(0)1 41 12 30 00
Email:
Website:
www.premiere-heure.fr
Robin Giraud
Coordination
DS5 - by Samuel Bayer
DS automobiles (recently parted from Citroen) continues its emancipation as new brand and confirm its avant-gardism positioning in a new campaign.
Designed by La Maison, and directed by WHY US and Samuel Bayer in a first collaboration, this worldwide film illustrate DS’s spirit, celebrating invention and audacity through 3 international figures of the avant-garde (in fashion, design and technology)
« We open the way (…) and never follow the way ».