| Title | Carte Noire Instinct |
| Agency | Havas Work Club |
| Campaign | Seductively Silky |
| Advertiser | Kraft Foods, Inc. |
| Brand | Carte Noire |
| Posted | March 2012 |
| Business Sector | Coffee, Tea, Chocolate Drinks, Breakfast Drinks |
| Tagline | Deliciously Silky |
| Media Type | Television |
| Media Company | PHD UK |
| Post Production | Prime Focus |
| Client Supervisor | Melissa Neild |
| Agency Creative Director | Ben Mooge |
| Senior Creative | Laura Farmer |
| Strategist | Jez Dutton |
| Account Director | Amanda Farmer |
| Agency Producer | Rebecca Dymock |
| Production Company | Partizan London |
| Director | Paul Goldman |
| Editor | Adam Spivey |
| Post Prod Producer | Sara Beckman |
| Audio Post Production | Gary Walker |