| Title | Protest |
| Agency | MullenLowe U.S. |
| Campaign | Protest |
| Advertiser | Labatt Breweries of Canada |
| Brand | Labatt Blue |
| Posted | April 2000 |
| Business Sector | Beers, Ciders, Lagers |
| Tagline | Pure Canada |
| Media Type | Television |
| Length | |
| Creative Director | Mark Johnson |
| Associate Creative Director | Adam Goldstein |
| Copywriter | Adam Goldstein |
| Art Director | David Harner |
| Agency Producer | Bob Shriber |
| Director | Jonathan David |
| Production Company | Shelter Films |
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