Title | Ladder |
Agency |
McCann Worldgroup Germany
|
Campaign |
Deutsche Bank leading to results
|
Advertiser |
Deutsche Bank
|
Brand |
Deutsche Bank
|
Posted | March 2000 |
Product |
Bank
|
Business Sector | Banking & Financial Services, Investments, Stock Brokers
|
Tagline | Deutsche Bank leading to results |
Story | Building a global brand has been the key objective for Deutsche Bank communications. Creating a worldclass reputation around the key attributes "Global reach", "Performance", "Commitment", "Trust", "Unique Insights" and "Fresh ideas". |
Media Type |
Magazine
|
Market | Africa, Americas, Asia Pacific, Europe, optionlist-countries.COU916 |
Creative Director |
Edi Andrist
|
Associate Creative Director |
Axel Hinnen
|
Copywriter |
Ken Owen
|
Art Director |
Christine Spira
|
Art Director |
Maja Milosevic
|
Photographer |
Christopher Griffith
|