Title | Lifesaving Radio |
Agency | Klick Health, Vancouver/Klick Health, Chicago |
Campaign | Lifesaving Radio |
Advertiser | NextMed Health |
Brand | NextMed Health |
Date of First Broadcast/Publication | 2023 / 3 |
Business Sector | Health & Pharmaceutical Products |
Tagline | The first album and AI radio station to optimize surgical performance |
Story | Surgical teams have a new tool to help them improve accuracy and efficiency in the operating room with Lifesaving Radio, the world’s first artificial-intelligence-powered healthcare radio station from NextMed Health, now streaming on LifesavingRadio.com through Spotify. Lifesaving Radio features over 30 hours of music clinically suited for peak surgical performance. Surgical teams can receive custom-curated OR playlists and personalized shout-outs and commentary from DJ AI Angus simply by entering their names, hospital/facility, and procedure at LifesavingRadio.com and then signing into their Spotify Premium account. Recent clinical research found that listening to music from world-renowned rock band AC/DC can help surgical teams increase accuracy and efficiency. The radio station streams the new AC/DC-inspired album Highway to Heal, featuring songs like You Sewed Me All Night Long, Back is Cracked, and It’s a Short Stop at the Doc (If You Wanna Chop a Mole). The parody album is also available for free on LifesavingRadio.com without the AI integration. |
Media Type | Radio |
Length | |
More Information | https://lifesavingradio.com/ |
Chief Creative Officer | Rich Levy |
Maker | Bernardo Romero |
Group Creative Director | Oliver Trower |
Executive Creative Producer | Laura Denham |
Senior Director | Kelly Gray Marshall |
Print production | Kelly Gray Marshall |
Executive Creative Director | Samantha Dolin |
Group Creative Director | Ryan Murphy |
Creative Producer | Jim Chestnutt |
Associate Director | Bailey Babins |
Creative Producer | Bailey Babins |
Motion Graphic Designer | Adrian Morris |