| Title | Going Up |
| Agency | Grey Group Hong Kong |
| Campaign | Chinese New Year 2020 |
| Advertiser | Carlsberg Group |
| Brand | Carlsberg |
| Date of First Broadcast/Publication | 2020 / 1 |
| Business Sector | Beers, Ciders, Lagers |
| Media Type | Television |
| Length | |
| Market | Hong Kong |
| Post Production | Digital Domain |
| Chief Creative Officer | Michael Knox |
| Executive Creative Director | Jacquelyn Pang |
| Associate Creative Director | Jackie Wong |
| Head of TV | John Lo |
| Agency Producer | Wing Tam |
| Account Director | Ted Tam |
| Account Executive | Becky Lai |
| Production Company | Sweetshop |
| Director | Andrew Lang |
| Managing Director | Laura Geagea |
| Producer | Catherine Law |
| Director of Photography (DOP) | Gianpaolo Lupori |
| Editor | Anais Siab |
| Colorist | Simon Astbury |
More Work
SEE ALLPass the Sevens
- BRAND:
- HSBC
- AGENCY:
- Grey Group Hong Kong
The Camera
- BRAND:
- Hong Kong Tourist Board
- AGENCY:
- Grey Group Asia Pacific
The Chair
- BRAND:
- Hong Kong Tourist Board
- AGENCY:
- Grey Group Asia Pacific
The Button
- BRAND:
- Hong Kong Tourist Board
- AGENCY:
- Grey Group Asia Pacific
Good Fortune Everywhere
- BRAND:
- Hong Kong Tourism Board
- AGENCY:
- Grey Group Hong Kong
Scent by Downy
- BRAND:
- Downy
- AGENCY:
- Grey Group Hong Kong
We Go to Work
- BRAND:
- TAC
- AGENCY:
- Grey Worldwide Melbourne