| Title | Before Convenience (30s) |
| Agency | M&C Saatchi |
| Campaign | BC (Before Convenience) |
| Advertiser | BWS |
| Brand | BWS |
| Posted | November 2022 |
| Business Sector | Other Online Services |
| Story | 516 B.C (Before Convenience). In a mediaeval town, Arthur is trying to pull a sword out of a stone. With no movement of the sword, the King sends Arthur off to fetch some beers from the local. Arthur travels through treacherous roads before bursting back into the town square - dishevelled but with beers in hand. His relieved smile soon turns into shock. The town is celebrating, the sword having been removed by some other guy. He’s too late. If only there had been a faster way to have those beers delivered. How convenient would that have been. |
| Problem | BWS - a beer, wine and spirits retailer - offers a delivery service where alcohol can be delivered right to your doorstep. Offering scheduling up to 7 day in advance and same day delivery, BWS delivery will get your order to you within 60 minutes of the scheduled time. |
| Media Type | Television & Cinema |
| Director | Tony Rogers |
| Production Company Producer | Jason Byrne |
| Cinematography | Aaron Farrugia |
| Editor | Tim Parrington |
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