| Title | Tooheys Extra Dry Nocturnal Migration |
| Agency | BMF |
| Campaign | Tooheys Extra Dry Nocturnal Migration |
| Advertiser | Lion Pty Ltd |
| Brand | Toohey's |
| Date of First Broadcast/Publication | 2011 / 9 |
| Business Sector | Alcoholic |
| Tagline | Tooheys Extra Dry Nocturnal Migration |
| Story | The Stag - it's been the Tooheys brand symbol since 1869 and it now stars in the much anticipated new television campaign for Tooheys Extra Dry (TED), Australia's fifth biggest beer brand. Representing Tooheys Extra Dry drinkers as they gather together and experience a night out, the stags in the television campaign unite and share the ultimate journey - the nocturnal migration. |
| Media Type | Television & Cinema |
| Post Production | Colin Renshaw |
| Producer | Karen Sproul |
| Director | Garth Davis |
| Copywriter | Phil Sicklinger |
| Art Director | Corinne Goode |
| Executive Creative Director | Shane Bradnick |
| Post Production | Takeshi Takada |
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