| Title | Girl Child |
| Agency | McCann Mumbai |
| Campaign | Girl Child |
| Advertiser | Prayas Foundation |
| Brand | Prayas Foundation |
| Posted | June 2006 |
| Business Sector | Anti-Domestic Violence, Sexual Abuse |
| Story | The film shows the picture of a little girl. A cursor (shaped like a hand as it normally appears in the case of an image) starts moving all over the little girl's body as if caressing it. The film now fades to black and a super appears: Thankfully she did not feel a thing. But millions of children are not as fortunate. The next time you witness child abuse, don't keep quiet about it. |
| Media Type | Television & Cinema |
| Length | |
| Market | India |
| Creative Director | Prasoon Joshi |
| Copywriter | Soeb Mohameed |
| Art Director | Ritu Sharda |
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