Bahlsen Hit - "Explosion"

Leo Burnett Central & Eastern Europe

Leo Burnett Central & Eastern Europe Warszawa, Poland

6073

Title	Explosion
Agency	Leo Burnett Central & Eastern Europe
Campaign	Explosion
Advertiser	Bahlsen
Brand	Bahlsen Hit
Posted	March 2014
Product	Hit Cookies
Business Sector	Food
Story	In this spot we demonstrate that Hit cookies are so irresitible that people will eat them no matter circumstances are. We open in an apartment. It is messy with food all over. We see two young guys sitting with blank stares on their couch. The have obviously been sitting and eating all week. One guy then says if he eats anything else he will explode. at this point, a thir roommate walks nonchalantly into the room with a pack of Hit cookies. After we cut to the exterior of the house, it explodes!
Media Type	Television
Length	30 seconds
Production Company	Stink Films
Executive Creative Director	Darek Zatorski
Executive Creative Director	Kerry Keenan
Copywriter	Kerry Keenan
Art Director	Darek Zatorski
Agency Producer	Janusz Wlodarski
Director	Pep Bosch
Art Director	KC Arriwong
Production Company Producer	Robert Herman