Title | Otomax canvas 1 |
Agency | Trafo |
Campaign | Otomax canvas 1 |
Advertiser | Otomax |
Brand | Otomax |
Posted | May 2006 |
Product | Otomax web site |
Business Sector | Automotive |
Story | Otomax is one of the leading car auction and trade companies of Turkey. In order to gain visibility and to convey the message of its large car pool, its cars were covered with canvases and parked at congested areas of Istanbul. The canvases read typical used car sale lines used in Turkish language such as: "Clean from lady" "Without accidents from officer" "Low mileage from doctor" |
Media Type | Outdoor/Out of Home |
Market | Turkey |
Copywriter | Erdem Ates |
Creative Director | Ayse Bali |
Creative Director | Murat Cetinturk |
Account Executive | Senel Demirag |
Art Director | Ali Burak Erkan |