| Title | The Reel Truth |
| Agency | Saatchi & Saatchi |
| Campaign | The Reel Truth |
| Advertiser | Saatchi & Saatchi |
| Brand | Saatchi & Saatchi New Directors' Showcase |
| Posted | September 2001 |
| Business Sector | Advertising & Communication |
| Media Type | Billboard |
| Chief Creative Officer | Steve Rabosky |
| Creative Director | Bret Ridgeway |
| Art Director | Nick Hunziker |
| Copywriter | Andrew Simon |