| Story | In Italy, fake holidays are a growing phenomenon, even if Italians dream of traveling.We showed how illusory is to think that the world is just a click away, and we did it by organizing the first fake travel exhibition in one of the sacred places for Italian art: La Triennale di Milano.A journey through 10 photographs of non-existent places, each with its own credible story.At the end of the exhibit, inside a reveal area, people discovered that all the artworks were been created digitally by an artist, mixing together real locations. On the wall, a video and a manifesto reminded everyone that there is only one way to truly discover the world: by travelling. |