Solita - "Set Your Data Free"

Creature London

Creature London London, United Kingdom

1693

Title	Set Your Data Free
Agency	Creature London
Campaign	Set Your Data Free
Advertiser	Solita
Brand	Solita
Date of First Broadcast/Publication	2021 / 4
Business Sector	IT Solutions & Professional Networks
Philosophy	Launching today across their digital channels and YouTube, a new brand film for leading European data and tech company SOLITA captures the human potential of data. The film was created by advertising agency Creature, who started working with the next-gen technology company in 2019 to define their brand value proposition. This film, produced by the award-winning Ntropic, is the next stage in that journey to help them communicate the brand idea “Impact That Lasts” to clients and talent. Like many in the sector, SOLITA’s marketing had been fairly technical in nature. They communicated their services and solutions, the technologies they use and the skills they have. But SOLITA wanted to stand out for their human and creative side too and become an aspirational partner for their clients which include Ikea, H&M, Volvo and Spotify.
Media Type	Digital
Length	32 seconds
Chief Executive Officer (CEO)	Dan Cullen-Shute
Chief Strategy Officer	Andrew Gibson
Chief Creative Officer	Ben Middleton
Chief Client Officer	Hanisha Kotecha
Creative	Megan Egan
Agency Producer	Lew O’Brien
Senior Account Manager	Claire Nicolas
Production Company	Ntropic London