Title | Tomorrow's leaders need- street |
Campaign | WEF 2023 Tomorrow's leaders need |
Advertiser | UNICEF |
Brand | UNICEF Switzerland and Liechtenstein |
Date of First Broadcast/Publication | 2023 / 1 |
Business Sector | Human Rights |
Story | The campaign shows the importance to became a Tomorrow's leaders for people who need help. |
Philosophy | The message was placed on six billboards at the Promenade. Every WEF participant had to pass by. |
Media Type | Billboard |
Market | Liechtenstein |
Account Manager | Michele Kessler |
Copywriter | Felix Freese |
Media Director | Mark Uricher |
Executive Director Digital | Mark Uricher |
Art Director | Lucia Pigliapochi |