| Title | Emma Case Study |
| Agency | Leo Burnett Paris |
| Campaign | Emma |
| Advertiser | Delipapier |
| Brand | Le Trèfle |
| Posted | June 2013 |
| Business Sector | Toilet Paper, Tissues |
| Story | As the debate rages on between those whose prone the "all-digital" vs the defenders of paper, Le Trèfle, a French toilet paper brand, has taken a stand with its latest TV commercial "Emma".The film takes a humorous approach to underline the obvious: That digital tablets will never replace the comfort of paper. In Le Trèfle's opinion: "Paper has a great future". |
| Media Type | Case Study |
| Length | |
| Executive Creative Director | Xavier Beauregard |
| Art Director | gonfond jerome |
| Copywriter | Hadi Hassan-Helou |
| Head of TV | Elisabeth Boitte |
More Work
SEE ALLTresor Idol
- BRAND:
- Kellogg's
- AGENCY:
- Leo Burnett Paris
Jeep Nautic
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
Edgar & Kelly Trailer
- BRAND:
- Théâtre de la Bastille
- AGENCY:
- Leo Burnett Paris
3 - Penguin
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
3 - Giraffe
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
2 - Swan
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
2 - Elephant
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
1 - Sea-lion
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris
1 - Doe
- BRAND:
- Jeep
- AGENCY:
- Leo Burnett Paris