Title | Bass |
Agency | Neiman Group |
Campaign | Saving a National Treasure |
Advertiser | Chesapeake Bay Foundation |
Brand | Chesapeake Bay Foundation |
Date of First Broadcast/Publication | 2010 / 12 |
Business Sector | Environmental & Ecological Issues |
Tagline | The Susquehanna runs through you. Protect it. Protect yourself. Dispose of chemicals and pharmaceuticals responsibly. And limit fertilizer use. |
Philosophy | The Mayfly swallowed fertilizer and then a Bass swallowed him and then you swallowed the Bass. |
Media Type | |
Creative Director | Hutson Kovanda |
Art Director | Joe Barry |
Copywriter | John Gilbert |