| Title | The Waiting Time Experiment |
| Agency | Ogilvy Germany |
| Campaign | The Waiting Time Experiment |
| Advertiser | Fürs Leben Für Organspende |
| Brand | Fürs Leben |
| Posted | May 2012 |
| Business Sector | Blood/Organ Donation |
| Tagline | For life. For Organ Donation. |
| Story | In Germany organ donations are very scarce. Sometimes people have to wait for years to get a fitting transplant. We created an idea, which would help to raise awareness on that issue in a new and controversial way. |
| Media Type | Ambient |
| Art Director | Johannes Jost |
| Art Director | Matthias Bauer |
| Creative Director | Birgit van den Valentyn |
| Creative Director | Tim Stübane |
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