Ivan Pols
Chief Creative Officer at WHAT3WORDS
London, United Kingdom
TitleThe Reindeer Tribe Airbnb
Agency
Campaign The Reindeer Tribe Airbnb
Advertiser What3Words
Brand What3Words
Date of First Broadcast/Publication 2019
Business Sector Others
Philosophy what3words is an emerging global addressing standard which is slowly being adopted by communities and businesses around the world. We used 3 word addresses to help people with no address, or whose homes are hard to find, to access the Airbnb platform. Now any home, anywhere, can be easily found. We demonstrated this with the nomadic Dukha Reindeer Tribe in Northern Mongolia.
Media Type Digital
Length
Copywriter
Creative Director
Chief Marketing Officer (CMO)
Marketing Manager
Head of Communications
Creative
Chief Executive Officer (CEO)
Editor
Head of Film & Motion
Motion Designer
Business Development Manager
Designer
Technology Company
Advertising Agency
Design Agency
Production Company

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