Title | Super Marc |
Agency | Jung von Matt AG |
Campaign | Super Marc |
Advertiser | EDEKA Zentrale |
Brand | Edeka |
Date of First Broadcast/Publication | 2021 / 6 |
Business Sector | Department Stores, Supermarkets |
Story | EDEKA offers three times more products than the average German’s vocabulary. Since language can’t even comprehend EDEKAs variety, we turned to music. Our Idea: Let’s make people FEEL the endless variety they can find at EDEKA: By transforming products into music. For that, we wired up an entire supermarket into a giant synthesizer – and had it played by a crazy musician, who could even play the weirdest fruits and vegetables. |
Media Type | Music Video |
Length | |
Production Company | White Horse Music |
Production Company | Zauberberg Productions |
Managing Creative Director | Jens Pfau |
Executive Creative Director | Anna lichnog |
Creative Director | Sebastian Schnell |
Art Director | Anna Cringle |
Copywriter | Simon Schaffhöfer |
Junior Art Director | Lennart Schmidt |
Intern | Eva Povilauskaite |
Intern | Charlotte Whalen |
Senior Producer | David Voss |
Client Services Director | Florian Laufenberg |
Account Director | Simon Zinserling |
Project Manager | Dorith Stiefelhagen |
Managing Director | Nadin Lefkeli |
Creative Music Strategist | Shari Hosseini |
Student Assistant/Music | Jonas Schroeter |
Artist | Marc Rebillet |