Keurig x Rolling Stones - "Nick Cho"

Havas New York

Havas New York New York, United States

1995

Brand: Keurig x Rolling Stones
Country: United States

Advertiser: Keurig

Title	Nick Cho
Agency	Havas New York
Campaign	Start Me Up
Advertiser	Keurig
Brand	Keurig x Rolling Stones
Date of First Broadcast/Publication	2023 / 6
Business Sector	Small Appliances & Home Accessories
Story	The Rolling Stones and Keurig have partnered to launch a first-of-its-kind rockin’ collaboration for coffee and music lovers. The limited-edition “Start Me Up” iced coffee kit, developed by flagship agency Havas New York and designed by goDutch, invites consumers to turn up their summer with the perfect iced coffee experience. Featuring the band’s recognizable tongue and lips logo, the “Start Me Up” kit includes a custom-designed K-Iced™ Brewer and matching tumbler, a new custom “Start Me Up” K-Cup® Pod blend, and the first-ever curated and branded Spotify playlist by the band to rock out to while you brew, sip, and enjoy.
Media Type	Social Media
Length	37 seconds
PR Agency	Element
Design Agency	goDutch
Executive Creative Director	John Parker
Executive Creative Director	Nazly Kasim
Global Chief Communications Officer	Jocelyn Weiss
Group Account Director	Katy Milmoe
Chief Strategy Officer	Tim Maleeny
President	Tim Maleeny
Managing Director	Alexis de montaigu
Director of Cultural Integrations	Josh Karpf
Design Lead	Brian Labus
Associate Manager	Krystle Lischwe
Senior Vice President	Becky Opdyke
Chief Creative Officer	Dan Lucey
Digital Media	Riley Rhodes
Director of Project Management	Vanessa Callahan
Copywriter	Ben Jackson
Art Director	Hamza Ali
Senior Account Executive	Sargam Prakash
Strategic Planning Director	Lauren Campbell
Strategist	Brooke Schiff
Communications Manager	Mariana Delacqua
President	Katie Lippman
Associate Vice President	Jamie Casarola
Account Supervisor	Danielle Vargas
Senior Account Executive	Alexa Scarpitta
Account Executive	Mikayla Murphy
Account Executive	Rebecca Leon
Account Coordinator	Shelby Avery
Account Coordinator	Ally Lasch
Senior Account Supervisor	Daria Peace
Manager	Derek Sousa
Vice President (VP)	Kelly Stuart
Vice President (VP)	Mark Gerner
Senior Director	Lindsay Fermano
Brand Manager	Melissa Chieffe
Associate Brand Manager	Alexandra Wolf
Manager	Ali Sayles
Manager	Taylor Cefalo
Group President	Mauricio Leyva
Digital Marketing Director	Kylie McCarthy
Manager of Cultural Integrations	Iana Georgiev
Associate Manager	Kayla Schmalz
Associate Manager	Corey Foden
Manager	Amy Stewart
Manager	Kate Jordick
Scientist	Kayla Daniel
Manager	David Reynolds
Senior Manager	Amanda Bollinger
Senior Manager	Tara Sucharewicz
Manager	Kasey Ladd
Manager	Jo Palmteer
Digital Content Developer	Jeffrey Lynch
Digital Shelf Specialist	Julia Malloy
Associate Manager	Alix Gottschalk
Ecommerce Specialist	Brittany Lopriore
Director of Engineering	John Couture
Senior Systems Engineer	Madelyn Langin
Director of Supply Chain Initiatives	Sara DeSantis
Quality Engineer	Janice Palmer
Strategist	Lisa Murtha
Design Lead	Brendan Jones
Photography / Illustration	Ryan Kurtz
Vice President (VP)	Steve Malesky
Senior Manager	Amoni Akintonde
Senior Manager	Sydni Mccutchen
Vice President (VP)	Chelsea Cloud
Senior Director	Matthew Chylak
Senior Vice President	Michael Kutach
Senior Account Executive	Emma Greis
Senior Vice President	Lisa Streff
Senior Brand Manager	Ben Coe