| Title | Curls are cool |
| Agency | Wieden + Kennedy |
| Campaign | Curls are cool |
| Advertiser | Procter & Gamble |
| Brand | Old Spice |
| Date of First Broadcast/Publication | 2022 / 2 |
| Business Sector | Hygiene & Personal Care Products |
| Media Type | Web Film |
| Length | |
| Production Company | Prettybird |
| Executive Creative Director | JP Petty |
| Executive Creative Director | Hermeti Balarin |
| Executive Creative Director | Ana Balarin |
| Creative Director | Erik Fahrenkopf |
| Creative Director | Sara Phillips |
| Copywriter | Sai He |
| Art Director | Sam Perry |
| Orlee Tatarka | |
| Executive Producer | Katie McCain |
| Production Company Producer | Eunice Pang |
| Studio Designer | Ken Berg |
| Brand Strategy Director | Drew Phillips |
| Strategist | Christian Clay |
| Media Planner | Jason Strickland |
| Media Planner | Emily Graham |
| Media Planner | Emily Wuetcher |
| Media Planner | Tenley Sanduski |
| Advertising Manager | Thomas Harvey |
| Advertising Manager | Crystal Thomas |
| Advertising Manager | Patrick McLaughlin |
| Advertising Manager | Carla Lozano |
| Creative Operations Manager | Klarika Huszar |
| Business Affairs | Matthew Hughes |
| Traffic Director | Eric Nguyen |
| Traffic Director | Joe Chaath |
More Work
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- BRAND:
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- AGENCY:
- Wieden + Kennedy
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- AGENCY:
- Wieden + Kennedy
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- BRAND:
- Old Spice
- AGENCY:
- Wieden + Kennedy
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- BRAND:
- Old Spice
- AGENCY:
- Wieden + Kennedy
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- BRAND:
- Academy Museum of Motion Pictures
- AGENCY:
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Soul Glo
- BRAND:
- Academy Museum of Motion Pictures
- AGENCY:
- Wieden + Kennedy