Title | Go Hit It |
Agency | BBH |
Campaign | Go Hit It |
Advertiser | Lawn Tennis Association |
Brand | Lawn Tennis Association |
Date of First Broadcast/Publication | 2016 / 5 |
Business Sector | Sports Teams, Sports Events |
Tagline | Every game is a classic |
Story | The campaign aims to celebrate the one great shot everyone has in their locker, no matter what their standard, and remind them of their love of the game. The concept behind the TVC itself centres on amateur players playing a competitive game of tennis at their local park tennis court, with iconic commentary from the legendary John Barrett and sounds of a Grand Slam Final, further evoking the sense of an emotional connection any player can have when playing the game. |
Media Type | Television |
Length | |
Production Company | The Sweet Shop |
Editing Company | Tenthree |
Advertising Manager | Alex Mawer |
Advertising Manager | Tom Lakeman |
Advertising Manager | Anna Robertson |
Agency | BBH Sport |
Creative Director | Ewan Paterson |
Creative Team | Kimberley Gill |
Creative Team | Mareka Stake |
Strategy Director | Shai Idelson |
Strategist | Gail Anderson |
Account Director | Patrick Farrall |
Account Executive | Louise Bodily |
Agency Producer | Victoria Baldacchino |
Director | Mark Albiston |
Production Company Producer | Justin Edmund-White |
Post Production | MPC London |
Sound | Factory |